Course Summary

The Business Planning Lab is a hands-on, practice-oriented course that enables learners to transform entrepreneurial ideas into actionable business plans. It bridges theory and application, guiding students through each phase of venture creation — from concept validation and market research to financial modeling and execution strategy.

Throughout the course, learners engage in interactive workshops, peer reviews, and iterative drafting sessions to refine their business plans into investor-ready documents. Emphasis is placed on critical thinking, evidence-based decision-making, and communicating a clear, compelling business case.

By the end of the lab, learners will have developed a comprehensive and defensible business plan — complete with a value proposition, market analysis, operational strategy, financial projections, and growth roadmap — ready to pitch to investors, partners, or accelerators.